Media Planner

Vivaki (Malaysia) Sdn BhdVivaki (Malaysia) Sdn Bhd
Kuala Lumpur, Malaysia
Full Time
Hybrid
Digital Marketing
7 days ago

VivaKi Malaysia Sdn Bhd is a subsidiary of the world's third-largest communications company, Publicis Groupe. Publicise group, founded in 1926 is known for its world-renowned creativity, best-in-class technology, digital and consulting expertise, Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey- anywhere in the world.

A Media Planner’s role is to assist in the development of communication plans and conduct the execution of approved plans. 

ESSENTIAL DUTIES & RESPONSIBILITIES

1.    Client Management

  •  Establish a good relationship with clients, obtaining feedback from clients from time to time, resulting in overall clients' satisfaction; little or no clients' complaints on major issues.

  • Responsive to clients' requests in an accurate/ appropriate manner.

  • Update the clients on new packages, competitive alerts, new media opportunities and follow-through on campaigns.

  • Communicate to the team on clients' special requests (e.g. special, ad hoc report).

2.    Business Partner Management

  • Develop good relationships with business partners (e.g. creative, media owners), hence the ability to obtain updated information (e.g. formats, guidelines, packages, deadlines) that contributes to the work objectives, value-add to clients or a smooth campaign placement.

  • Ensure clear documentation on all communications with business partners.

  • Ensure terms and conditions in media owner contracts are approved by supervisor.

3.    Research & Media Applications Proficiency

  • Perform basic and advanced functions of planning/booking systems, both syndicated and proprietary, thus completing each transaction/ placement successfully.

  • Generate reports (e.g. by medium, pre-and-post-buy, syndicated and proprietary reports.)

  • Apply agency's planning approach.

4.    Financial

  •  Accurate and timely input into billing system.

  • Update and follow-through all changes to media placement.

  • Adhere to media planning process.

  • Reconcile media payment variances.

5.    Industry Knowledge (Consumer, Business or Brand Insights)

  • Basic understanding of media scene & developments.

  • Basic awareness of brand and product categories, and the competitive framework, thus able to carry out basic media planning/buying assignments.

  • Conduct basic analysis of targets involvement with the various media.

  • Apply the insights of the analysis to create an effective plan/buy.

Qualifications

What We're Looking For:

  • 1-3 years of experience in media planning and buying

  • Ability to work in a team environment that promotes collaboration; but also capable of working independently when needed

  • Exceptional verbal & written communication skills - ability to think on your feet

  • Strong analytical skills and a natural affinity with numbers

  • Strong work ethic – highly organized, diligent, and attentive to detail

  • A self-motivated individual who is well organized and can multitask successfully

  • Able to work remotely and maintain a high level of productivity

  • Ability to work in fast-paced environment with constantly evolving priorities

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